With decades of experience in robotics, strength training, software development and global business, OxeFit is revolutionizing connected fitness.

Rab Shanableh

Mohammed “Rab” Shanableh

Co-Founder, CEO and Chairman of the Board – OxeFit

With a career spanning 25 years in technology, Rab has led and worked with some of the most elite industry leaders in the technical arena. His experience ranges from large, recognizable public companies to co-founding one of the most successful tech ventures in the industry today.


Prior to OxeFit, he co-founded Affirmed Networks, an industry leader in virtualization and 5G, which was recently acquired by Microsoft.

Peter Neuhaus

Peter Neuhaus

Co-Founder and CTO

Peter received his B.S. from MIT and his M.S. and Ph.D. from U.C. Berkeley in mechanical engineering. Most recently, he was the principal investigator on a research program for NASA to develop a robotic based countermeasure for muscle and bone density loss for astronauts in reduced or zero-gravity environments.

Brett Bech

Brett Bech

Strength and Conditioning Protocol Director

Brett is a Certified Strength and Conditioning Specialist through the NSCA. For the last nine years he has been a Strength and Conditioning coach for the Dallas Cowboys. Prior to that he spent 3 years as a Performance Specialist and Combine Preparation Specialist for Exos at Andrews Institute after his professional football career of nine years.

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